“We had no idea what [distribution] deals looked like and we had no idea what a good deal is or what a bad deal is, so we listened to absolutely everything and went with what made sense for the project and also from a practicality standpoint,” Swirsky said in an interview with Wired. “Self-distribution ended up being the way to go, because everything else made the movie come out later and more restricted.”
Indie Game, which won the World Cinema Documentary Editing Award at Sundance this year, is also available now from iTunes and as a DRM-free download from the film’s website, powered by online video platform VHX.
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